Client Review: From the Financial Director

Benefits of collaborating with Diane Alexander

  I am delighted to provide this reference for Diane, with whom I had the privilege of working closely over a two-year period during my tenure as Finance Director at Vigo Software Ltd. During that time, the business underwent a period of substantial strategic change, culminating in a successful transition of ownership. Diane’s contribution throughout this journey was both significant and deeply valued.

Her involvement extended across the leadership team, where she played a pivotal role in supporting organisational transformation from structural realignments and process improvements to cultural and engagement initiatives. However, what stands out most to me personally are the 1:1 executive coaching sessions I had with Diane.

As a Finance Director, leading through change brings both complexity and pressure. Diane created a space where I could reflect, challenge my own assumptions and develop the clarity and resilience required to lead effectively. She helped me shift my perspective beyond financial and operational demands, encouraging a leadership style rooted in empathy, vision, and authenticity. This not only enhanced my own performance but also strengthened the way I communicated with and supported my team and the business as a whole.

Diane’s approach is a unique blend of professionalism, insight, and genuine care. She has an exceptional ability to build trust quickly, ask thought-provoking questions, and unlock fresh thinking even in the most demanding circumstances. Her balance of strategic acumen with a people-first mindset left a lasting mark on both me and the wider organisation.

I wholeheartedly recommend Diane to any leader or organisation seeking to navigate change, elevate performance, or unlock the full potential of their people. She is a coach whose impact is both immediate and enduring.

Darren Foster  

Finance Director (Vigo) Kerridge Commercial Systems